The art director already had an idea in mind that was super fun and I eagerly agreed without trying to think up any other options; he wanted to show a Bloomberg portrait as if it were one of those "vintage" x-ray specs advertisements. Who doesn't remember these from being a kid? I certainly recall them on the backs of all those old comics my uncle gave me (which started an ongoing addiction :)
Due to time crunches, I had to work fast in order to fit this assignment into my schedule; luckily, the AD was very understanding that sketches wouldn't be as polished as usual. I drew up these roughs exploring the concept:
The AD went with #2, and we discussed how we could take the image more in a "spoof" direction. The text was a good start, but not really my forte. The bones in the letters went over really well, but my font selection was shunned :) We decided he would handle the text while I focused on making the image look "vintage" through halftone printing, paper texture, etc.
Here is the revised sketch I worked over; the likeness still isn't 100%, but time was a factor, and I knew I could push/pull the features once I built them digitally:
I submitted two finals at different levels of "oldness." This is another project in which I experimented with using color in my shadows.
Detail of the the mimicked printing process (would anyone notice the little handgun on the glasses arm if I didn't point it out?)
(click to enlarge)
And here is the layout. Creeeeeepy!!!!:
(click to enlarge)
Thanks for reading!Enjoy the Day,
Chris








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